Our Story
Built on Culture. Guided by Ethics. Committed to Community.
Founded by Arab Americans for communities that deserve better.
A Simple Belief. A Clear Mission.
ZaytunaMobile was founded on a simple belief: communities across the United States deserve wireless service that is fair, accessible, and built with their needs in mind.
Kefah, a Palestinian American, and Tariq, a Saudi–Pakistani American, came together through a shared commitment to service, responsibility, and long-term impact. Though their paths were different — Kefah through entrepreneurship and operations, and Tariq through finance and strategy — they were driven by the same realization: too many families, small businesses, and culturally rooted communities are consistently overlooked by traditional carriers.
Kefah
Co-Founder & Operations
An entrepreneur and operator who has built and scaled service-based businesses with a focus on systems, execution, and customer trust. He currently leads home services companies across Pennsylvania, including 1-800-Plumber + Air and PatchitUP.
Tariq
Co-Founder & Strategy
A finance executive, business strategist, and entrepreneur who has supported business owners in navigating capital, growth, and long-term planning. He has launched and advised businesses across multiple sectors, including Executive Consulting LLC and The Directors Collection.
Together, they founded ZaytunaMobile to prove that a mobile service company can be both competitive and principled — offering straightforward, reliable plans while operating with cultural respect, ethical discipline, and a commitment to reinvesting in the communities it serves.
"ZaytunaMobile isn't about being the biggest carrier. It's about being the most principled one."
The Name
Why Zaytuna?
The name Zaytuna — Arabic for olive — is a symbol of roots, resilience, and sustainability. The olive tree endures, provides, and connects generations. It's the perfect symbol for what we're building: a company that's grounded, patient, and committed to long-term investment in people.
The olive has nourished families and communities across the world for thousands of years — and Zaytuna Mobile carries that same spirit of generosity, resilience, and endurance into everything we do.
Ready to Join the Family?
Choose a plan built with your community in mind. Simple, principled, and proud.